The Digital Capsule System
The Project Approach
This project explores the curious and controversial space of NFTs, with the intention of understanding the potential future of digital products.
Not trying to figure out if the space is good/bad, but instead gain an understanding for the opportunities and sift through the insights.
My goal was to dig through the dirt and find the gold in this turbulent, wild, space.
Digitization of the Collectible
Physical Collectibles
The built-in incentive with collectibles creates an endless loop of production and consumption.
Digital Collectibles
With digital, all the cool features of collectibles are explored, without the limitations and large environmental impact of physical collectibles.
Inspiration Sources: Childhood Favorites
Kindercore
Chocolate eggs with a surprise toy inside from a variety of
different toy collections.
Capsule Machines
Capsules take pocket change and provide an exciting experience.
Ideal Capsule Experience Breakdown
Pre-Experience
Not knowing what's inside creates anticipation. Low prices make it accessible and low commitment.
Build + Play
The highlight of the experience, the user constructs a simple but
fun toy.
Additional Bits
The egg includes the toy, but illustrations a chocolate treat as well.
Post-Experience
Toys can be displayed, and the large variety make them highly collectible.
NFT Research Insights
Accessibility
Young designers don’t need to jump through the hoops of physical production. With compromises, work can be monetized much more easily.
Creative Flexibility
Artists and designers are no longer limited by the limitations of
the real world.
Impact
The reduced steps simplifies environmental impact into energy consumption of mining, and the impact those energy sources have.
Easy to Flip
Have your collection, and easily auction off rare items for money whenever you need it.
Pricing
The removal of material costs, assembly, and shipping allow for lower project production costs.
Lacking Experience
NFTs tend to lack the complete product experience that analog products naturally have.
Most NFTs are an individual asset, lacking both an exciting pre-experience and post experience.
The Digital Capsule System
Final Direction
Emulating the classic capsule experience and using it to create a more fulfilling and complete digital product experience.
Creatives can package their artwork and other assets into an adaptable package and sell them on machines hosted across the internet.
Website Dispenser
Explorer Display
Transport Capsule
Form Exploration
The Transport Capsule
Capsule System
Capsules give creatives the option to monetize past project assets, and create a form of passive income as capsules are sold over time.
An easy to produce curation of behind the scenes assets, shared with fans.
Design Details
Reversible Stacking Design
Rubber Landing Nurples
Adaptable Packaging
What's in the Capsule?
In a single capsule, dozens of assets could be stored and shared with collectors. They open up the ability to release the more raw and unedited, inside a flexible and official
feeling digipackaging.
Sketches
Animations
Music Mixes
Process
Idea Seeds
3D Models
Monologues
Event Invites
Web Links
Interviews
Inspirations
Digital Zines
Photo Galleries
More
Packaging is crucial to the product experience, even in the digital space. It can provide mystery, anticipation, storytelling, and other complexities usually missing in products delivered digitally.
The Website Dispenser
Capsule System
Dispensers hosted on websites allow collectors to purchase digital capsules at accessible prices.
Websites hosting can customize the style of their dispensers by changing colors, materials, and swapping out interchangeable parts.
Something about decrepit New York ATMs was inspiring to me.
Crucial to preserve the crank experience when translating into digital.
The Explorer Display + Dock
Capsule System
The dock and display round out the experience by providing a more polished way to sift through the files within the capsule.
Drag the included capsule PNG onto the dock application to load up and view its content on the digidisplay.
Product Context
Website Simulation
Product Context
Collaboration Example
Capsule Example
Music Mixtape Package
This project includes an illustrated story accompanied by its other-worldly sound track, alongside other exclusive bits.
Event Invite
Music
Interview
Comic
Samples
Product Context
Display + Dock Simulation
The Capsule Creator
Conclusion + Benefits
Creators tap into an existing capsule pipeline and benefit from its packaging, distribution, and overall consistent impression.
The Next Gen Collectors
Digital capsules package an artist's work and other assets into an accessible and easy to collect product.
Young collectors can support their favorite artists without dropping large amounts of money on an original physical artwork.
The Family Photo
